Style + Marketing Innovation

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New and innovative marketing ideas in the worlds of fashion, home + beauty

Moms Online : Technology No Longer Just Kid Stuff

Insightful article about what moms are doing online in social media. I love their tact to persona’s and mindsets!

Take a read >

Filed under: Innovation, media, Social Media

Stuff Under Twenty

This new micro blog is geared to the new “fashion recessionistas” out there who still want to look great, but don’t want to spend a lot of money doing so. You will find artwork, accessories and fashion from all sorts of retailers.

Stuff Under Twenty.

Filed under: Fashion, Social Media, , , ,

Recycle in Style

This lady made baby shoes from old Target bags.

YouTube – Recycle in Style.

Filed under: Innovation

How to wear

Saks takes an editor approach to informing guest of new product lines from Designer Alexander Wang. His use of running the online guest through video segments of ‘how to wear’ fashions is easy, approachable and brings the guest one step closer to feeling fashion online.

Saks Fifth Avenue – Alexander Wang.

Filed under: Fashion, , , , , ,

Theory does post holiday sales messaging + mix n match

theory1

I thought their POV for post holiday savings was fun and unique. I like how they are trying to have a conversation with the consumer (I imagine a little devil of self indulgance on their shoulder reading the sign).

Theory has launched a mix and match feature on their website that shows combination of outfits. I still think Martan + Osa did it better.

Theory Mc2 – intheory – women.

Filed under: Fashion, Value + Promotions

Touchscreen Coke machine brings pop into the 21st century

One CES highlight from last week was a direct to consumer interface that simplifies (is it really needed?) the vending machine process. Regardless of the need, the use and shift toward digitizing just about anything is still making haste. With more screens, more messages and and more opportunities to reach the guest, these new media ideas will surley allow us to Target locations, guest segments and use cases or needs.

Fun Stuff!

Sapient’s touchscreen Coke machine brings pop into the 21st century – Engadget.

Filed under: Innovation, media

Are Consumer Electronics Makers the New Content Gatekeepers? – NYTimes.com

Media channels and opportunities are growing everyday and this will continue to move fast and furious in teh next 10 years. More and more TV manufactures are turnign their previous one way communication vehicles into two, user responsive machines. What does this mean for the computer, ad portals and cables boxes…..?

Are Consumer Electronics Makers the New Content Gatekeepers? – NYTimes.com.

Filed under: media

Stock up and save values

Urgency, value and strong offers make this Gap multichannel promotion hard to resist for those who are looking to update their basics.

Gap promotions email

Filed under: Value + Promotions, , , ,

Neiman’s fashion blog

An informative blog around trends, new products, tips (like how to pack for a trip) and editor information.

NM InSite.

Filed under: Fashion, Social Media, , , , ,

Custom T-Shirts, Posters, Art and more…

zazzle1

Zazzle offers you a selection of premade, customer generated and open templates for customizing jsut about anything.

Zazzle | Custom T-Shirts, Posters, Art and more….

Filed under: Fashion, , , , , , ,

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